What is Bluethumb?

Lately, there’s been a lot of chatter about Bluethumb, so we thought we’d break it down for you.

Bluethumb is Australia’s largest online art marketplace, connecting art lovers with original Australian-made artwork. Whether you're a first-time buyer or an experienced collector, Bluethumb makes it easy to discover and purchase unique pieces directly from artists.

How Does Bluethumb Work?

Founded in 2012, Bluethumb has grown into a thriving digital gallery, representing over 30,000 emerging and established Australian artists. The platform showcases everything from paintings and drawings to fine art prints, sculptures, and even work from remote Aboriginal Art Centres. With more than 110,000 original Australian artworks sold, Bluethumb has transformed the way people buy and sell art.

Supporting Australian Artists

Bluethumb isn’t just about selling art—it’s about empowering artists. The platform has generated over $50 million in revenue for Australian creatives, with top-selling artists making millions through their work. By offering a space where artists can showcase and sell their creations without the traditional barriers of the art world, Bluethumb has made original art more accessible than ever.

Where to Learn More

If you’re looking to buy art, support Australian artists, or simply browse stunning collections, check out bluethumb.com.au.

Bluethumb continues to grow, proving that buying art online is not only possible but an exciting way to support local talent and discover incredible artwork.